Coding and Marking Systems Market

Industry Overview

The global market for coding and marking systems is USD 3.6 billion in 2023 and is anticipated to reach USD 8.8 billion by 2030, During the projected period it is expected to develop a strong CAGR of 5.86% during the forecast period 2025-30. However, the primary cause of this would be the industry's explosive development in the pharmaceutical and food & beverage industry, where these devices are required by law. As a result of global economic expansion, there is a growing demand for packaged foods and beverages, which is driving up the price of coding and marking systems.

The global coding & marking market is continuously expanding as a result of the global packaging industry's consistent 5% annual growth rate. The demand for coding and marking solutions is on the rise due to rising cases of product counterfeiting and government rules requiring the printing of product-specific information on packets.

Covid-19 Impact

The pandemic outbreak severely has impacted the coding and marking systems because of worldwide lockdowns, shutdowns, and interruptions in global supply chain management. This threatening epidemic has jeopardized every production procedure in the market for coding and marking systems.

Manufacturers are struggling to recover from their losses by using advanced trends and technology in this market of coding and marking systems. They are focusing on providing environmentally friendly solutions in order to address the growing demand from a variety of end-use sectors, including the food and packaging industries. In addition to looking for new opportunities to address market challenges with coding and labeling systems, manufacturers are striving to make up losses brought on by the COVID-19 epidemic.

Market Segment

Insight by Technology

The global coding and marking systems are divided based on technology into coding printers, including Laser, PALM valve jet(PVJ), hot melt inkjet(HMJ), continuous inkjet(CIJ), thermal inkjet (TIJ), print and apply labelers, thermal transfer overprinting, laser coding and marking, and print and apply labelers.

CIJ technology is extensively used among all technology due to its abundance of installation. Thermal transfer printers are anticipated to experience the fastest growth throughout the forecast period, and this technology is also projected to create the highest revenue during the estimated time.

The laser segment was second in 2021, with a nearly 40% share of the global market, after the CIJ segment. During the projected period, market share gains in the coding and marking technology sectors for laser and TIJ are anticipated. The laser technology has no consumables like ink and is expected to grow by CAGR 9% during the forecast period.

Insight by Product Mix

On the basis of product mix the market of coding and marking systems is bifurcated into printer ink cartridges, toner cartridges, Viskoflex, paints, surface viral cleaner, and other pertinent product mix. The consumables market of coding and marking systems had the sale of 45% of all market sales in 2021. During the COVID-19 Pandemic, the global coding and marking market for consumables saw an increase in demand due to the enormous need for ink and other consumables from the healthcare, food, and beverage sectors.

Insight by End User

The coding and marking systems market on the basis of end users is bifurcated into F&B, Pharmaceutical, Construction, Personal and homecare, Electrical and electronics, Automotive, Chemical and fertilizers, and others. The COVID-19 coding and marking systems market is dominated by F&B and pharmaceutical end-users and F&B sector is anticipated to have the highest share during the projection period. The reason behind it is the coding and marking on all consumables and healthcare products have become mandatory by the law also.

Additionally demographics, rising investment, stringent government restrictions, and a move toward urbanization also impact the market growth. The growth of end-user industries is also being fueled by a number of additional factors, such as shifting consumer preferences regarding product consumption, rising demand for sustainable packaging, rising demand for attractive packaging, and more. These factors ultimately increase the demand for coding and marking in the global market.

Global Coding and Marking Systems Market Report Coverage

Report Metric	Details
Historical Period	2018 - 2023
Base Year Considered	2024
Forecast Period	2025 - 2030
Market Size in 2023	U.S.D.  3.6 Billion
Revenue Forecast in 2030	U.S.D.  8.8 Billion
Growth Rate	5.86%
Segments Covered in the Report	By Technology, By Product Mix, and By End User
Report Scope	Market Trends, Drivers, and Restraints; Revenue Estimation and Forecast; Segmentation Analysis; Impact of COVID-19; Companies’ Strategic Developments; Market Share Analysis of Key Players; Company Profiling
Regions Covered in the Report	North America, Europe, Asia-Pacific, Middle East, and Rest of the World

Industry Dynamics

Growth Drivers

The primary growth drivers of the global coding and marking system are the expansion in the retail market and rising demand for FMCG products. Global coding and marking systems are expanding all around the world as a result of increased regulatory pressures from governmental organizations to meet market-specific industrial standards. It has been noted that the current market for environmentally friendly marking systems is expanding as a result of the launch of numerous marking tools made of biodegradable resin.

The automotive industry is also one of the prominent growth drivers of coding and marking systems. This industry prevents the sale of counterfeit components and frequently uses coding and marking systems to code part numbers or anti-counterfeit labels on vehicle machinery.

Moreover, environment-friendly coding technology plays a vital growth driver role in uplifting the coding and marking sector.  Manufacturers of coding and marking systems are required to reduce the use of hazardous solvents like methyl ethyl ketone (MEK), which lower the content of volatile organic compounds and prevent smearing, as a result of the regulations of the Hazardous Substances Directive (RoHS) and the Registration, Evaluation, Authorization, and Restriction of Chemicals (REACH) committee.

Challenges

Coding and marking devices tend to be very expensive. So, coding and marking systems installation into place is challenging. All supply chain participants, especially the smaller companies, might not have the financial means to set up the infrastructure necessary to adopt coding and marking systems. Therefore, it is anticipated that the market's expansion over the forecast period will be constrained by the high cost associated with the coding and marking equipment.

This market study on coding and marking systems includes information on recent developments, trade laws, import-export analysis, production analysis, value chain optimization, market share, and the effects of domestic and local market participants. It also analyses opportunities for new revenue streams, regulatory changes, market size, category market expansions, application niches and dominance, product approvals, and product launches.

Opportunities

Government norms and increased product innovation has made to opportunity for coding and marking system to grow.  Government norms all across the globe mandate the marking on F&B and pharmaceutical products. Because of the government's stringent regulations, end users are now adopting coding and marking systems to guarantee accurate labeling of the produced goods

The market's growth rate is also impacted by the rising number of product innovations. Market expansion is also aided by various product developments aimed at enhancing design and production procedures. Manufacturers are developing products that are more reliable, efficient, and practical.

Industry Ecosystem

Industry players throughout the world are taking advantage of market expansion through technological advancement in coding systems, innovation to adjust to constantly shifting market dynamics and becoming more pragmatic in their approach. The major players in this sector are upgrading their machinery with new features like touchscreens, increased productivity, and visible ink containers to improve and optimize the manufacturing process.

Geographical Overview

With a revenue share of more than 32%, North America dominated the market for coding and marking equipment in 2020. The pharmaceutical and healthcare sector in North America can be defined as mature since multiple market leaders make significant investments in R&D to create new products and treatments. The U.S. is renowned for the strict laws it has created to oversee its food, pharmaceutical, and healthcare industries in order to prevent the sale of any potential fake goods. As a result, businesses in the area, particularly those in the pharmaceutical industry, are placing a high priority on establishing coding and marking systems, which is causing the regional market to expand.

Over the course of the projected period, Asia Pacific is anticipated to become the region with the quickest rate of growth. Emerging economies like India and China are located in the Asia Pacific region. India's packaging sector is expanding quickly, and Indian packaging firms are vigorously inventing their packaging strategies to support the expansion of the local market. On the other hand, China is a significant producer of printer ink, which is good news for the expansion of the local market.

Competitive Insight

The global market for coding and marking is incredibly fragmented. On the one hand, there are global companies offering coding and marking tools with excellent functionality and aesthetics. Danaher, Dover, Brother Industries (Domino Printing Sciences), Hitachi Industrial Equipment Systems, ITW, Koenig & Bauer are the key players. These businesses are all present on a worldwide scale in at least three significant geographic areas: North America, APAC, and Europe. Local suppliers, however, offer goods with comparable standards for less money. The cost of the CIJ systems offered by local suppliers is 6-7% less than the cost of those offered by foreign vendors.

Koenig & Bauer AG is a German company that makes printing presses based in Würzburg. It was founded by Friedrich Koenig and Andreas Friedrich Bauer in Würzburg in 1817 which m, makes it the oldest printing press manufacturer in the world.

Brother Industries support the continuously changing business situations of their customers through compact printers and all-in-ones as well as a diverse lineup of labeling systems, machine tools, industrial sewing machines, garment printers, coding and marking equipment, digital printing equipment, gearmotors and gears. Company provide coding & marking equipment that prints information such as best-before dates and lot numbers on plastic bottles, cans and food packaging as well as digital printing equipment that responds to the need for a wide variety of product packaging in smaller quantities and shorter delivery times which contributes to ensure consumer protection, traceability and improving productivity at factories.

Recent Developments by Key Players
Control Print Limited (India’s premier integrated Coding & Marking solutions provider) acquired a majority stake in Codeology Group Ltd, a UK-based provider of Print and Apply Systems. Control Print plans to use Codeology’s Print and Apply systems in the Indian market. This strategic joint venture marks a significant milestone for Control Print in adding technical capabilities and expanding its product portfolio that shall help Control Print get a toehold in the UK market, leading to new growth opportunities. The acquisition also plays a significant role in the growth and market expansion of Codeology. 

Hitachi Industrial Equipment Systems Co., Ltd., a wholly-owned subsidiary of Hitachi, Ltd. acquired Telesis Technologies, Inc., an U.S. company engaged in the manufacture and sale of marking equipment using laser technologies. This acquisition shall allow them to expand and enhance their product portfolio as they accelerate efforts of becoming an industry-leading solutions provider

The Coding and Marking Systems Market report offers a comprehensive market segmentation analysis along with an estimation for the forecast period 2025–2030.

Segments Covered in the Report

• By Technology
  • Continuous inkjet
  • Thermal inkjet
  • Print & apply labelers
  • Thermal transfer overprinting
  • Laser coding and marking
  • Drop on demand
  • Valve jet & hot melt inkjet
• By End-User 
  • Food & beverage
  • Electrical & electronics
  • Automotive 
  • Chemical
  • Healthcare
  • Others

Region Covered in the Report

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • U.K.
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia-Pacific (APAC)
  • China
  • Japan
  • India
  • South Korea
  • Rest of Asia-Pacific
• Rest of the World (RoW)
  • Brazil
  • Saudi Arabia
  • South Africa
  • U.A.E.
  • Other Countries

1. Research Overview

1.1.  The Report Offers

1.2.  Market Coverage

1.2.1. By Technology

1.2.2. By End-User

1.2.3. By Region

1.3.  Research Phases

1.4.  Limitations

1.5.  Market Size Estimations and Forecast

1.5.1. Data Sources

1.5.1.1. Primary Research

1.5.1.2. Secondary Research

1.5.2. Methodology

1.5.2.1. Data Exploration

1.5.2.2. Forecast Parameters

1.5.2.3. Data Validation

1.5.2.4. Assumptions

1.5.3. Study Period & Data Reporting Unit

2. Executive Summary

2.1.  Market Description

2.2.  Market Synopsis

3. Industry Overview

3.1.  Market Segmentation

3.1.1. Technology

3.1.1.1. Continuous inkjet

3.1.1.2. Thermal ink jet

3.1.1.3. Print & apply labelers

3.1.1.4. Thermal transfer overprinting

3.1.1.5. Laser coding and marking

3.1.1.6. Drop on demand

3.1.1.7. Valve jet & hot melt inkjet

3.1.2. End-User

3.1.2.1. Food & beverage

3.1.2.2. Electrical & electronics

3.1.2.3. Automotive & aerospace

3.1.2.4. Chemical

3.1.2.5. Healthcare

3.1.2.6. Others

3.2.  Industry Dynamics

3.2.1. Major Drivers

3.2.2. Major Restraints

3.2.3. Key Trends

3.2.4. Key Opportunities

3.3.  Industry Ecosystem

3.3.1. Porter’s Five Forces Analysis

3.3.2. Value Chain Analysis

3.4.  Competitive Insight

3.4.1. Competitive Benchmark of Key Players

3.4.2. Company Share Analysis

4. Global Market Estimate and Forecast

4.1.  Global Market Estimate and Forecast by Technology

4.2.  Global Market Estimate and Forecast by End User

4.3.  Global Market Estimate and Forecast by Region

5. North America Market Estimate and Forecast

5.1.  North America Market Estimate and Forecast by Technology

5.2.  North America Market Estimate and Forecast by End User

5.3.  North America Market Estimate and Forecast by Country

5.3.1. U.S. Market Estimate and Forecast

5.3.2. Canada Market Estimate and Forecast

6. Europe Market Estimate and Forecast

6.1.  Europe Market Estimate and Forecast by Technology

6.2.  Europe Market Estimate and Forecast by End User

6.3.  Europe Market Estimate and Forecast by Country

6.3.1. Germany Market Estimate and Forecast

6.3.2. U.K. Market Estimate and Forecast

6.3.3. France Market Estimate and Forecast

6.3.4. Italy Market Estimate and Forecast

6.3.5. Spain Market Estimate and Forecast

6.3.6. Netherlands Market Estimate and Forecast

6.3.7. Rest of Europe Market Estimate and Forecast

7. Asia-Pacific Market Estimate and Forecast

7.1.  Asia-Pacific Market Estimate and Forecast by Technology

7.2.  Asia-Pacific Market Estimate and Forecast by End User

7.3.  Asia-Pacific Market Estimate and Forecast by Country

7.3.1. Japan Market Estimate and Forecast

7.3.2. China Market Estimate and Forecast

7.3.3. India Market Estimate and Forecast

7.3.4. Indonesia Market Estimate and Forecast

7.3.5. Thailand Market Estimate and Forecast

7.3.6. South Korea Market Estimate and Forecast

7.3.7. Rest of Asia Pacific Market Estimate and Forecast

8. Latin America Market Estimate and Forecast

8.1.  Latin America Market Estimate and Forecast by Technology

8.2.  Latin America Market Estimate and Forecast by End User

8.3.  Latin America Market Estimate and Forecast by Country

8.3.1. Brazil Market Estimate and Forecast

8.3.2. Mexico Market Estimate and Forecast

8.3.3. Rest of Latin  Market Estimate and Forecast

9. Middle East and Africa (MEA) Market Estimate and Forecast

9.1.  MEA Market Estimate and Forecast by Technology

9.2.  MEA Market Estimate and Forecast by End User

9.3.  MEA Market Estimate and Forecast by Country

9.3.1. South Africa Market Estimate and Forecast

9.3.2. Saudi Arabia Market Estimate and Forecast

9.3.3. Turkey Market Estimate and Forecast

9.3.4. Rest of MEA Market Estimate and Forecast

10.  Company Profiles

10.1. ATD Marking Systems

10.1.1.  Snapshot

10.1.2.  Overview

10.1.3.  Offerings

10.1.4.  Financial Insight

10.1.5.  Recent Developments

10.2. Danaher Corporation

10.2.1.  Snapshot

10.2.2.  Overview

10.2.3.  Offerings

10.2.4.  Financial Insight

10.2.5.  Recent Developments

10.3. Inkjet Inc.

10.3.1.  Snapshot

10.3.2.  Overview

10.3.3.  Offerings

10.3.4.  Financial Insight

10.3.5.  Recent Developments

10.4. ID Technology

10.4.1.  Snapshot

10.4.2.  Overview

10.4.3.  Offerings

10.4.4.  Financial Insight

10.4.5.  Recent Developments

10.5. Hitachi Ltd

10.5.1.  Snapshot

10.5.2.  Overview

10.5.3.  Offerings

10.5.4.  Financial Insight

10.5.5.  Recent Developments

10.6. Diagraph Group

10.6.1.  Snapshot

10.6.2.  Overview

10.6.3.  Offerings

10.6.4.  Financial Insight

10.6.5.  Recent Developments

10.7. Matthews International Corporation

10.7.1.  Snapshot

10.7.2.  Overview

10.7.3.  Offerings

10.7.4.  Financial Insight

10.7.5.  Recent Developments

10.8. Dover Corporation

10.8.1.  Snapshot

10.8.2.  Overview

10.8.3.  Offerings

10.8.4.  Financial Insight

10.8.5.  Recent Developments

10.9. Overprint Packaging Ltd.

10.9.1.  Snapshot

10.9.2.  Overview

10.9.3.  Offerings

10.9.4.  Financial Insight

10.9.5.  Recent Developments

10.10. Domino Printing Sciences plc.

10.10.1. Snapshot

10.10.2. Overview

10.10.3. Offerings

10.10.4. Financial Insight

10.10.5. Recent Developments

11.  Appendix

11.1. Abbreviations

11.2. Exchange Rates

List of Tables

Table 1 Sources
Table 2 Study Periods
Table 3 Data Reporting Unit
Table 4 Global Coding and Marking Market Size, By Technology, USD Billion (2018 – 2023)
Table 5 Global Coding and Marking Market Size, By Technology, USD Billion (2025 – 2030)
Table 6 Global Coding and Marking Market Size, By End User, USD Billion (2018 – 2023)
Table 7 Global Coding and Marking Market Size, By End User, USD Billion (2025 – 2030)
Table 8 Global Coding and Marking Market Size, By Region, USD Billion (2018 – 2023)
Table 9 Global Coding and Marking Market Size, By Region, USD Billion (2025 – 2030)
Table 10 North America Coding and Marking Market Size, By Technology, USD Billion (2018 – 2023)
Table 11 North America Coding and Marking Market Size, By Technology, USD Billion (2025 – 2030)
Table 12 North America Coding and Marking Market Size, By End User, USD Billion (2018 – 2023)
Table 13 North America Coding and Marking Market Size, By End User, USD Billion (2025 – 2030)
Table 14 North America Coding and Marking Market Size, By Country, USD Billion (2018 – 2023)
Table 15 North America Coding and Marking Market Size, By Country, USD Billion (2025 – 2030)
Table 16 Europe Coding and Marking Market Size, By Technology, USD Billion (2018 – 2023)
Table 17 Europe Coding and Marking Market Size, By Technology, USD Billion (2025 – 2030)
Table 18 Europe Coding and Marking Market Size, By End User, USD Billion (2018 – 2023)
Table 19 Europe Coding and Marking Market Size, By End User, USD Billion (2025 – 2030)
Table 20 Europe Coding and Marking Market Size, By Country, USD Billion (2018 – 2023)
Table 21 Europe Coding and Marking Market Size, By Country, USD Billion (2025 – 2030)
Table 22 Asia-Pacific Coding and Marking Market Size, By Technology, USD Billion (2018 – 2023)
Table 23 Asia-Pacific Coding and Marking Market Size, By Technology, USD Billion (2025 – 2030)
Table 24 Asia-Pacific Coding and Marking Market Size, By End User, USD Billion (2018 – 2023)
Table 25 Asia-Pacific Coding and Marking Market Size, By End User, USD Billion (2025 – 2030)
Table 26 Asia-Pacific Coding and Marking Market Size, By Country, USD Billion (2018 – 2023)
Table 27 Asia-Pacific Coding and Marking Market Size, By Country, USD Billion (2025 – 2030)
Table 28 Latin America Coding and Marking Market Size, By Technology, USD Billion (2018 – 2023)
Table 29 Latin America Coding and Marking Market Size, By Technology, USD Billion (2025 – 2030)
Table 30 Latin America Coding and Marking Market Size, By End User, USD Billion (2018 – 2023)
Table 31 Latin America Coding and Marking Market Size, By End User, USD Billion (2025 – 2030)
Table 32 Latin America Coding and Marking Market Size, By Country, USD Billion (2018 – 2023)
Table 33 Latin America Coding and Marking Market Size, By Country, USD Billion (2025 – 2030)
Table 34 MEA Coding and Marking Market Size, By Technology, USD Billion (2018 – 2023)
Table 35 MEA Coding and Marking Market Size, By Technology, USD Billion (2025 – 2030)
Table 36 MEA Coding and Marking Market Size, By End User, USD Billion (2018 – 2023)
Table 37 MEA Coding and Marking Market Size, By End User, USD Billion (2025 – 2030)
Table 38 MEA Coding and Marking Market Size, By Country, USD Billion (2018 – 2023)
Table 39 MEA Coding and Marking Market Size, By Country, USD Billion (2025 – 2030)
Table 40 Snapshot – ATD Marking Systems
Table 41 Snapshot – Danaher Corporation
Table 42 Snapshot – Inkjet Inc.
Table 43 Snapshot – ID Technology
Table 44 Snapshot – Hitachi Ltd
Table 45 Snapshot – Diagraph Group
Table 46 Snapshot – Matthews International Corporation
Table 47 Snapshot – Dover Corporation
Table 48 Snapshot – Overprint Packaging Ltd.
Table 49 Snapshot – Domino Printing Sciences plc.

List of Figures

Figure 1 Market Coverage
Figure 2 Research Phases
Figure 3 Secondary Sources for Different Parameters
Figure 4 Methodology
Figure 5 Data Mining & Exploration
Figure 6 Data Triangulation
Figure 7 Assumptions for Market Estimation and Forecast
Figure 8 Global Coding and Marking Market - Growth Drivers and Restraints
Figure 9 Value Chain Analysis
Figure 10 Competitive Benchmarking
Figure 11 Global Coding and Marking Market Highlight
Figure 12 Global Coding and Marking Market Size, By Technology, USD Billion (2018 - 2030)
Figure 13 Global Coding and Marking Market Size, By End User, USD Billion (2018 - 2030)
Figure 14 Global Coding and Marking Market Size, By Region, USD Billion (2018 - 2030)
Figure 15 North America Coding and Marking Market Highlight
Figure 16 North America Coding and Marking Market Size, By Technology, USD Billion (2018 - 2030)
Figure 17 North America Coding and Marking Market Size, By End User, USD Billion (2018 - 2030)
Figure 18 North America Coding and Marking Market Size, By Country, USD Billion (2018 - 2030)
Figure 19 Europe Coding and Marking Market Highlight
Figure 20 Europe Coding and Marking Market Size, By Technology, USD Billion (2018 - 2030)
Figure 21 Europe Coding and Marking Market Size, By End User, USD Billion (2018 - 2030)
Figure 22 Europe Coding and Marking Market Size, By Country, USD Billion (2018 - 2030)
Figure 23 Asia-Pacific Coding and Marking Market Highlight
Figure 24 Asia-Pacific Coding and Marking Market Size, By Technology, USD Billion (2018 - 2030)
Figure 25 Asia-Pacific Coding and Marking Market Size, By End User, USD Billion (2018 - 2030)
Figure 26 Asia-Pacific Coding and Marking Market Size, By Country, USD Billion (2018 - 2030)
Figure 27 Latin America Coding and Marking Market Highlight
Figure 28 Latin America Coding and Marking Market Size, By Technology, USD Billion (2018 - 2030)
Figure 29 Latin America Coding and Marking Market Size, By End User, USD Billion (2018 - 2030)
Figure 30 Latin America Coding and Marking Market Size, By Country, USD Billion (2018 - 2030)
Figure 31 MEA Coding and Marking Market Highlight
Figure 32 MEA Coding and Marking Market Size, By Technology, USD Billion (2018 - 2030)
Figure 33 MEA Coding and Marking Market Size, By End User, USD Billion (2018 - 2030)
Figure 34 MEA Coding and Marking Market Size, By Country, USD Billion (2018 - 2030)