Status : Published | Published On : Mar, 2024 | Report Code : VRICT5162 | Industry : ICT & Media | Available Format : | Page : 250 |
During the projected period 2025-2030, the global Wi-Fi as a Service (WaaS) Market is estimated to develop at a CAGR of 19.6 percent, from USD 4.85 billion in 2023 to USD 15.56 billion in 2030.
WaaS refers to a specific subscription package that includes software, infrastructure, and managed services. It offers many benefits to the users apart from its ease of use. It is time-saving and can function without needing to install cables.
Users can monitor remotely and even troubleshoot any issues with the configuration. The best part is that it functions around the clock. It is a great help for the back-office staff as well as other customers who need a better framework and more reliable multichannel network connectivity. This helps them offer smarter and more effective customer experience.
In a nutshell, WaaS helps businesses with limited IT resources to have safe and effective WLAN access in different locations. They can manage this fast data network through a Network Operating Center.
Market Segmentation
Insight by Service
There are two distinct types of services in the global Wi-Fi as a Service (WaaS) market, namely, professional and managed services. The professional services category can be further divided into other sections, such as advisory, implementation, maintenance, support, and training.
The managed services segment is expected to have a larger share during the forecast period due to growing adoption in different end-users to deal with budget constraints and lack of technological knowledge. This increases productivity among employees and consumer experience.
However, the professional services segment is also expected to grow due to the growing need for consultancy, implementation, support, training, and maintenance services among end users regarding Wi-Fi network infrastructure.
Insight by Solutions
The global Wi-Fi as a Service (WaaS) market is divided into two specific solution types, such as access points and Wireless Local Area Network (WLAN) controllers.
WLAN controllers have the largest market share due to their ability to deliver deployment solutions according to users' requirements. In addition, it also reduces the cost of operation for the users. As a result, the use of WLAN controllers is extensively noticed in the hospitality, travel, and retail sectors.
Insight by Location Type
The global Wi-Fi as a Service (WaaS) market is divided into indoor and outdoor location types.
It is expected that the outdoor segment will dominate the market due to the larger number of access points compared to the indoor segment. It will be used in schools, colleges, smart cities, public parks, malls, and other places where demand for internet connectivity is high for the high density.
Another significant factor that will result in the growth of the outdoor segment further is the use of more smart gadgets such as laptops, smartphones, and tablets. Also, the public transportation sector uses Wi-Fi extensively for logistics and public safety, fueling the growth of the outdoor segment.
Insight by Organization Size
Considering the size of an organization, the global Wi-Fi as a Service (WaaS) market is divided into two heads, namely Small and Medium Enterprises (SMEs) and large enterprises.
Wi-Fi helps SMEs to have faster, safer, and more reliable networking without needing cables. It increases productivity and reduces the cost of operation. As a result, it dominates the market and is used in different sectors such as healthcare, education, retail, hospitality, and more.
Insight by Verticals:
The global Wi-Fi as a Service (WaaS) market is divided into several verticals, such as retail, education, healthcare and life sciences, travel and tourism, hotels and hospitality, banking, financial services, life sciences, insurance, manufacturing, transportation, logistics, government sectors, and several service providers.
Out of these, service providers have a larger market share due to higher demand for internet connectivity and bandwidth.
Report Metric |
Details |
Historical Period |
2018 - 2023 |
Base Year Considered |
2024 |
Forecast Period |
2025 - 2030 |
Market Size in 2023 |
U.S.D. 4.85 Billion |
Revenue Forecast in 2030 |
U.S.D. 15.56 Billion |
Growth Rate |
19.6% |
Segments Covered in the Report |
By Service, By Solution, By Location Type, By Organization Size, and By Vertical |
Report Scope |
Market Trends, Drivers, and Restraints; Revenue Estimation and Forecast; Segmentation Analysis; Impact of COVID-19; Companies’ Strategic Developments; Market Share Analysis of Key Players; Company Profiling |
Regions Covered in the Report |
North America, Europe, Asia-Pacific, Middle East, and Rest of the World |
Industry Dynamics
Industry Trends
The most noticeable trend in the global Wi-Fi as a Service (WaaS) market is in the Banking, Financial Services, and Insurance (BFSI) sector. This is mainly due to the need for lower latency and higher security.
In addition, a similar growth trend is noticed within the SMEs to better their customer management and take real-time actions to increase their engagement.
The innovative and useful technology has helped businesses build consumer trust with automated messages and emails and better digital advertisements.
Growth Drivers
Several factors influence the growth of the global Wi-Fi as a Service (WaaS) market. This includes innovative technologies, useful digital platforms, lower cost of operation and ownership, better infrastructure, reliable connectivity, faster networking, remote troubleshooting, increased use of mobile devices, greater coverage of CYOD and BYOD adoption in businesses, smart gadgets, homes, and cities.
In addition, there are lots of benefits offered as well, which result in the further growth of the global Wi-Fi as a Service (WaaS) market.
Since everything is cloud-based, WaaS allows centralized management. This saves money and time for businesses since the network managers can solve any infrastructural issue from any remote location quickly and effectively.
Since there is no need to invest in infrastructure and hardware, WaaS saves a huge amount of money for businesses. With a low capital expense, they can enjoy the best service for a nominal subscription.
WaaS is flexible and, therefore, offers scalability to businesses. They can make changes according to their needs. For example, they can scale it up for business expansion or scale it down during a dip or seasonal fluctuation.
The centralized feature of WaaS simplifies the process of network management from a single interface. This helps not only with troubleshooting but also with enforcing policies.
Challenges
Major issues or challenges of global Wi-Fi as a Service (WaaS) market growth are data safety issues due to a problem in cloud connectivity and man-made or natural disasters resulting in loss of connectivity and data centers.
Despite such challenges., the market is expected to grow steadily.
Opportunities
Though, at present, North America is the leader in the WaaS market for better infrastructure and promising government policies, major players in the industry are coming up with new products and solutions to fortify their positions in other countries.
The entire market is highly competitive and is growing steadily due to growing awareness among users. Companies like CommScope focus on communications technology for the digital world to prosper, and HP on the worldwide edge-to-cloud establishment for businesses to access data easily.
Geographic Overview
North America dominates the Wi-Fi as a service market due to huge investments in cloud-based solutions. It is also attributed to the fast-growing infrastructure and favorable government policies. Moreover, the region is the early adopter of this technology, and the fact that there are lots of key industry players like Cisco, Extreme Networks, and others adopting IoT extensively propels its growth. The progress of smart cities will also promote the growth of the global Wi-Fi as a Service (WaaS) market.
Competitive Insight
The global market for WaaS solutions and services is extremely competitive, thus suppliers are focusing on solidifying their positions through new product development, building feature-rich solutions, and gaining higher market awareness. In order to meet the growing customer base, companies in the WaaS industry are strategically combining with domestic players to augment individual services into a multi-faceted solution.
Some of the major players operating in the Wi-Fi as a service market include Cisco, Extreme Networks, Huawei Technologies Co., Ltd., CommScope Inc., Hewlett Packard Enterprise Development LP (Aruba), Rogers Communications, Tata Communications, ADTRAN, Juniper Networks, Inc., and Telstra.
Recent Developments by Key Players
Cisco Meraki 5G cellular gateways and T-Mobile's business internet package is connected workplace service. Cisco and T-Mobile collaborated into the partnership to offer a managed 5G-based connectivity service for remote branches and small offices. Connected workplace focusses on simplifying the process of deploying a functional network infrastructure and reducing the typical hassles that customers deal with
Rogers Communications Inc. has launched 5G service for its customers on parts of Toronto’s subway system, skirting an ongoing dispute with other telecom providers that are seeking access to the network for their customers as well.5G service is available for its customers in 25 stations and some connecting tunnels.
The Wi-Fi as a Service Market research includes a comprehensive market segmentation analysis as well as projections for the analysis period 2025-2030.
Segments Covered in the Report
Region Covered in the Report
Source: VynZ Research
Source: VynZ Research
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