The global car rental market was valued at USD 86.3 billion in 2023 and is expected to reach USD 133.0 billion by 2030, growing at a CAGR of 7.1% during 2025-2030. In 2023, the tourism industry witnessed massive growth with tourists enhancing their tourism budget which significantly supported the growth of the car rental market. Tourism is expanding as tourists find it leisure and socially acceptable activity as a result apart from business meetings or exploring the city tourists are splurging ample amount on visiting new places. Additionally, car rental provides convenience and flexibility to the tourist to explore any location.
The executive type of vehicle segment is expected to witness the fastest growth in the global car rental market during the forecast period (2025 – 2030)
Based on vehicle type, the global car rental market is segmented into executive, luxury, SUVs, economy, and MUVs. Of all the vehicle types, the executive type of vehicle segment is expected to witness the fastest growth in the global market during the forecast period. This is due to the growing number of business travelers globally specifically in emerging economies.
Segment / Key Players |
Categorization |
Vehicle Type |
Executive, Luxury, SUVs, Economy, MUVs |
Application |
Airport Transport, Outstation, Local Usage and Others |
Key Players |
Sixt SE, Uber Technologies Inc., Carzonrent India Pvt Ltd., Europcar, Avis Budget Group, Inc., German Rent a Car, DTG Operations, Inc., Localiza Rent a Car S.A., Enterprise Holdings Inc., Tempest Car Hire, The Hertz Corporation, Alamo, and Eco Rent a Car. |
Geography Insight
Geographically, North America is the largest car rental market and is expected to generate the largest revenue by 2030. This is owing to the increasing number of business and leisure trips both domestic and international. On the other hand, Asia-Pacific is expected to witness the highest CAGR during the forecast period due to the improved road infrastructure along with accessibility to high-end luxury vehicles.
Competitive Insight
Some of the key players operating in the global car rental market are Sixt SE, Uber Technologies Inc., Carzonrent India Pvt Ltd., Europcar, Avis Budget Group, Inc., German Rent a Car, DTG Operations, Inc., Localiza Rent a Car S.A., Enterprise Holdings Inc., Tempest Car Hire, The Hertz Corporation, Alamo, and Eco Rent a Car.
Global Car Rental Market Coverage
Vehicle Type Insight and Forecast 2025 – 2030
Application Insight and Forecast 2025 – 2030
Geographical Segmentation
Car Rental Market by Region
North America
Europe
Asia-Pacific (APAC)
Rest of the World (RoW)
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